Cheese Journeys
Unique, culinary travel experiences for artisan cheese, food and wine enthusiasts.
About
Cheese Journeys is a luxury travel brand that curates unique, culinary experiences for artisan cheese, food and wine enthusiasts. We connect curious travelers to the world’s finest makers and educate on regional cultures and cuisines.
Explore. Educate. Enrich.
Our mission is to create inspiring, unforgettable travel experiences that focus on artisan cheese, food and wine. We do this in collaboration with world-renowned artisans - the many makers who have enriched our lives over the years - by educating on and championing their craft, cultural traditions and incomparable stories.
CHEESE JOURNEYS TRAVELERS
Cheese Journeys tours are open to anyone looking for unique culinary travel experiences. We provide behind the scenes access to esteemed cheesemakers, wine producers and culinary experts that few travelers would discover on their own. Our curated tours feature professional cooking classes and demonstrations with in-house private chefs, artisan cheese and wine education with our team of experts, visits to local farms, aging caves, distilleries and food artisans.
If you’re passionate about gourmet food and drink, curious about culture and appreciate back door travel experiences - then Cheese Journeys is for you.
PRIVATE TOURS
Are you interested in enriching the lives of your employees, customers, friends, family or community members through a life-changing and unique culinary travel experience, we offer private tour options and a rewards programme. Get in touch via email on adventures@cheesejourneys.com for more information.
Upcoming Cheese Journeys
Discover our upcoming tours
(Click on a tour for more information.)
CURD TO COUNTER
MENTORSHIP PROGRAMS BY CHEESE JOURNEYS
Unique Cheese tours and mentorship programs that connect cheese retail professionals and their customers with Europe’s finest cheesemakers and affineurs
ABOUT
Cheese Journeys is a luxury travel brand that curates unique, culinary experiences for artisan cheese, food and wine enthusiasts. We connect curious travelers to the world’s finest makers and educate on regional cultures and cuisines.
These mentorship programs, much like our tours, are designed to encourage exploration and education while connecting cheese shop professionals, and their customers with Europe’s finest cheesemakers and affineurs.
CURD TO COUNTER mentorship programs give participants the opportunity to:
Travel with industry experts, expand cheese knowledge and skills as a retailer and educator of artisan cheese, food and wine.
Build lasting relationships, and support educational opportunities for their customers through shared travel experiences.
WHO IS CURD TO COUNTER FOR?
If you own a cheese shop in the US and have a passionate management team, skilled mongers and a strong customer base of enthusiasts – these mentorship programs are for you, your team, and your community of cheese enthusiasts.
CURD TO COUNTER programs offer cheese professionals the opportunity to travel, expand cheese knowledge, and connect with world-renowned makers. We’re thrilled to be running mentorships in two countries in 2026: Switzerland and the UK.
Those enrolled into our programs will be mentored and fully immersed into the world of esteemed cheesemakers during a farm/ dairy stay, invited to expand their knowledge on every aspect of production from its history through to herd, cheesemaking and maturing processes, and agriculture sustainability. Plus, recipients will receive direct training from local cheesemongers in the art of selling and carrying these iconic cheeses.
APPLY NOW FOR OUR 2025 PROGRAM
Our 2025 CURD TO COUNTER mentorship program dates are October 7-11, 2025.
The program runs ahead of the British Cheese Odyssey tour from October 12-19, 2025 and in order to qualify for the mentorship, participants will need to purchase a ticket for tour - the price of which includes the 3-day mentorship. Book now and receive information direct from Anna Juhl.
CURD TO COUNTER BRITAIN 2025
CURD TO COUNTER Britain is a mentorship program designed exclusively for cheese retail professionals and gives participants the opportunity to meet and receive mentorship from Britain’s most renowned cheesemakers. The program begins with a day of retail cheesemongering at Neal’s Yard Dairy and will be followed by a 3-day dairy farm visit. Cheese retail professionals will be mentored and fully immersed into the world of cheesemaking, invited to expand their knowledge on every aspect of production, and receive first-hand training from British cheesemongers in the art of selling and carrying British cheese.
CURD TO COUNTER Britain 2025 runs from October 7-11 ahead of our British Cheese Odyssey from October 12 - 19, 2025. Cheese professionals apply for this opportunity by joining and purchasing the British Cheese Odyssey tour from October 12-19, and then qualify for the mentorship program at no cost.
To apply, you simply need to be a cheese professional currently working in the industry and involved in selling British artisan cheese. Contact Anna Juhl, Cheese Journeys Founder and CEO, via email at anna@cheesejourneys.com with ‘CURD TO COUNTER 2025 Application’ in the subject line. Additional details with be provided.
2026 PROGRAMS: APPY NOW
There are two CURD TO COUNTER programs in 2026. The first will be hosted in Switzerland August 10-13, 2026 and the second will take place in Britain, October 13-16, 2026. Both programs run ahead of our signature Cheese Journeys tours in each of those locations.
There are two ways to qualify for either of these programs (see below).
CURD TO COUNTER SWITZERLAND 2026
CURD TO COUNTER Switzerland 2026 is a mentorship program designed exclusively by Cheese Journeys and the Swiss cheesemakers at Gourmino, to host a yearly mentorship program in collaboration with their award-winning makers and affineurs. The educational program is exclusively designed for US-based cheese retail professionals.
This unique mentorship program will start in Zurich, Switzerland and run from August 10-13. Cheese professionals will spend 3.5 days traveling with Gourmino’s award winning team experiencing farm visits, cheesemaking, aging, and education. They then will join the Cheese Journey’s new standalone eight-day Switzerland tour designed for these professionals and their cheese enthusiast customers.
HOW TO APPLY
Gourmino Switzerland 2026 Cheese Journey and Mentorship Program
In 2026, there are two ways to qualify.
Cheese Professional shop owner/manager purchase the 8-day Switzerland cheese tour (August 13-20, 2026) and meet mentorship program criteria, the mentorship program is free excluding airfare (August 10-13, 2026).
Cheese Professional shop owner/manager collaborates with Cheese Journeys to bring their enthusiasts/customers on the 8-day Switzerland cheese tour (August 13-20, 2026) and meet mentorship program criteria, the mentorship program is free-excluding airfare.
If you’re a cheese shop owner or manager currently selling cut to order Swiss cheese from Gourmino, teaching classes, etc. we’d love to hear from you. All you need to do is:
Contact Anna Juhl, CEO & Founder of Cheese Journeys at anna@cheesejourneys.com or phone 435-503-2282
Contact Joe Salonia, Gourmino, LTD Sales Manager at joe.salonia@gourmino.ch or phone 973-945-7354
CURD TO COUNTER BRITAIN 2026
CURD TO COUNTER Britain 2026 is a mentorship program designed by Cheese Journeys in collaboration with British cheesemakers and support from Neal’s Yard Dairy. The program is exclusively for US-based cheese retail professionals and their customers, and it will run October 13-16 ahead of our British Cheese Odyssey tour.
This unique mentorship program will start in London, England and run from October 13-16. Cheese Professionals will spend 4 days with an award -winning British cheesemaker, Neal’s Yard Dairy, and Anna’s Cheese Journeys team. This involves farm visits, cheesemaking, education, a monger experience at Neal’s Yard Dairy retail shop, a tour and tasting at NYD caves at the headquarters in London. They then will join Cheese Journey’s standalone 8-day British Cheese Odyssey tour designed for these professionals and their cheese enthusiast customers.
HOW TO APPLY
British 2026 Cheese Odyssey tour and Mentorship Program
In 2026, there are two ways to qualify
Cheese Professional shop owner/manager purchase the Cheese Odyssey tour (October 18-25, 2026) and meet mentorship program criteria, the mentorship program is free- excluding airfare (October 13-16, 2026).
Cheese Professional shop owner/manager collaborates with Cheese Journeys to bring their enthusiasts/customers on the 8-day Cheese Odyssey tour (October 18-25, 2026) and meet mentorship program criteria, the mentorship program is free- excluding airfare.
If you’re a cheese shop owner or manager currently selling cut to order British cheese, teaching classes, etc., we’d love to hear from you. All you need to do is:
Contact Anna Juhl, Cheese Journeys CEO & Founder at anna@cheesejourneys.com or phone 435-503-2282
Contact Daria Mosman, Neal’s Yard Dairy Sales Manager at daria.mosman@nealsyarddairy.co.uk or phone 929-519-0011
Photography by Winter Caplanson
and Neal’s Yard Dairy
Press & testimonials
What our travelers say…
“Just a quick note to say how much we enjoyed spending our honeymoon with Cheese Journeys in Italy. What a fantastic adventure! Since returning home, we have done nothing BUT reminisce about our wonderful Cheese Journey.
Highlights for us include getting to see the most wonderful places
that mere mortal travelers would not be invited to see. What fantastic connections you have developed with your company, and we were so lucky to be the beneficiary of these connections. Jilly and Tenaya took such good care of everyone in the group. We felt
looked-after at every turn.
As you would expect on a tour called Cheese Journey, we did learn a lot about cheese. We also, however, learned so much more! We both feel like we were steeped in Italian wine, food and culture and cannot stop ourselves from gushing ‘Prego’ and ‘Grazie’ and ‘Buongiorno’ to anyone we meet!
We think we would enjoy doing another Cheese Journey in 2025.
Thanks again for everything- we loved it all!
”
“Owning the castle, which is what I call staying at a house like this one, creates an easygoing house-party experience guests enjoy,” Ms. Juhl said that night while we were having drinks before dinner in the baronial oak-paneled North Hall.
The arrangement also allowed Ms. Juhl to put her preferred private chef, the exception- ally talented Frenchman Sylvain Jamois, in the estate’s kitchen. These meals were a highlight of our trip, too, since Mr. Jamois has a mastery of British country- house cooking, food you rarely find in restaurants, such as handmade pies, potted prawns and gorgeous roasts, including a whole roasted suckling pig.””
“The UK Cheese Journey was certainly one of the best, arguably the best, of our travel experiences. From pastures to milking parlours to production floors to aging cellars to retail cheese shops and everything in-between. Interesting companions, elegant country manor accommodation, brilliant meals, good wines, and, of course, Anna. And all of this in ‘England’s green and pleasant land’.”
“Food for Thought is almost too trite yet the most apt description of my trips to the Piedmont of Italy and the British Cheese Odyssey. Once I viewed the postcard for the Slow Foods Bra Cheese Festival I knew I had found my new family. Combining the love and respect for cheese, wine, cider and other pairings is an integral part of my life and was what made the trips exceptional. Anna, keep on cheesin’!”
“Cheese Journeys created a beautiful context in which to learn about and appreciate cheese, wine, and good food and make new friends during our trip to northern Italy. From cheese caves which age a resurrected recipe that was a favorite of King Vittorio Emannuele, to cheese producers nearly 2000 km above sea level, to wine tasting with “Barolo girl” Chiara Boschis, this trip provided myriad experiences that I never would have had otherwise. The tone was set from the beginning: a food tour in Milan prepared our stomachs for the gastronomic delight that forms the cornerstone of Cheese Journeys.
The incredible hospitality, passion, and pride we saw at each and every cheese producer and winery, for me, defined this trip. I was struck over and over by how incredibly special it was for us to be able to visit these producers. The depth of the relationships that Anna, Jilly, and the rest of the Cheese Journey team have cultivated over the years with every place we visited was apparent and helped make this such an incredible experience.”
“Our trip to France with Cheese Journeys was far more than a “tour”...it was indeed a journey. Plan to be surrounded by the beauty of rural France, the graciousness of local cheesemakers, winemakers and experts who delight in sharing their talents and wisdom. You’ll end every day just a bit smarter than you started, and with a belly full of exquisitely prepared meals. Cheese will always be part of every day, and it serves as the thread that weaves through a much broader experience, one that you could never put together on your own because of Anna’s insider’s access. We especially enjoyed sharing photos of our journey with our very jealous friends!”
“One of my favorite aspects of Cheese Journeys is the access to exceptional experiences that I would never be able to plan on my own. It takes years of exploration and relationship-building to discover the best artisan producers who are willing to grant access to their creameries and caves, normally reserved to cheese industry professionals.
While each trip is a gastronomic experience with amazing accommodations, you feel like you’ve been invited into someone’s home. The meals prepared by Cheese Journeys’ own professional chefs are exceptional, without having to go to a different restaurant every day.
I’ve also appreciated the small group size as well as the diversity of my fellow “cheese enthusiast” travelers. And Anna is so engaged and helpful, she has become a friend through these experiences.”
“I was extremely excited to participate in last fall’s Cheese Journeys adventure to London and Somerset, England, as it was my first trip outside of North America. I only wonder why I waited so long as the tour far exceeded all my expectations! The accommodations at North Cadbury Court Manor were truly exceptional (think Downton Abbey), while the culinary expertise of the chefs, and the daily excursions to visit renowned artisan cheese and wine makers inspired me to share this story with others.
Anna Juhl’s attention to details, knowledge, and relationships with local artisans combined with an accommodating spirit result in a very personalized travel experience. My Cheese Journeys experiences will continue with memories that will last a lifetime.”
“I wanted to thank you for a fabulous trip with Cheese Journeys. I learned so much about cheeses and wines on this trip to Italy, as well as enjoying the many cultural experiences on our tour. The cozy group of nine made the trip a remarkable adventure, as the exchanges were peppered with lots of kind acts and great fun among close friends. Thank you so much for all the detailed prep work behind the scenes that made for the many unique activities we enjoyed with great cheese mongers and wine experts, in addition to all the individual co-hosts, tour guides, tour bus drivers, hotel hosts, etc. with whom we had the privilege to spend our time. It was amazing!”
“This will be our third trip with Cheese Journeys, and we can’t say enough good things! Anna puts together a first-class experience. From the stunning accommodations to the behind-the-scenes exposure to cheesemakers, winemakers, and artisan food producers, no one curates a trip like Cheese Journeys! It is a great way to combine a vacation with our passion for cheese and good food.”
“Thank you so much again for such a wonderful week. We could not have imagined a more picture-perfect way to ease back into travel. Your attention to detail, dedication to the guest experience, and willingness to share the spotlight to showcase the expertise of others was a gracious example - well done.
We hope our paths cross again. We would love to take another Cheese Journey next year circumstances permitting. ”
“Thank you so much for a wonderful trip! I came expecting great tasting cheese - which there was in abundance - but what I didn’t expect was the education that this trip provided. I am in awe of the knowledge and passion in this space and it only made me want to learn more. The time spent with Chef Sylvain meant a lot to me. The education I received in a few days/hours in a beautiful manor in the English countryside has me believing that my dream of pursuing my culinary passion can be nourished in a variety of ways if I open my mind to it.
I have a newfound love for cheese and the farmers, cows, affineurs (I learned a lot of new words too!), experts, enthusiasts, and everyone and thing that makes it possible, so I will be on another Cheese Journey!”
“Two words: Cheese Journeys. This tour through Alpine France and Switzerland is an absolute must for any foodie—expect to visit caves full of Comté, dine at Michelin-starred Le Bon Accueil, and eat all the fondue.”
“Where do we begin? We had no idea what to expect on a Cheese Journey - but now we can say WOW!!! The education, the top shelf amenities, the incredible meals - all topped off with new friends! This was a trip of a lifetime. Of course you have both educated and ruined us :). We were content living our boring cheese lives and now we examine ALL! We are trying to do justice to all you taught us - this is indeed a journey. Thank you for everything.”
“If you are looking for value in what I can assure you will very possibly be the trip of a lifetime, you need look no further. What you will see, what you will eat and where you will stay are nothing short of fantastic.”
“Fun and informative, not to mention warm, colorful, and welcoming hosts. A real cheese centric snapshot of the Dutch food scene and culture.
”
“Cheese Journeys France 2016 took us on a foodie’s adventure! Anna and her friendly team made everyone on this trip feel like family, so comfortable right from the beginning. We visited cheesemakers, affineurs, wine producers and had incredible meals that we would not have dreamed of had we planned this trip ourselves. We had other family members on the trip as well and they still can’t stop talking about how amazing, well planned, and fun experience this was. Can’t wait to go on another trip with Cheese Journeys!”